Selected projects:

adidas Originals – Ozweego

adidas Originals – Ozweego
Brand Campaign
The North Face – Explorers Unite

The North Face – Explorers Unite
Brand Campaign
adidas Originals – Superstar (size?)

adidas Originals – Superstar (size?)
Brand Campaign
Johnnie Walker – Platinum Label

Johnnie Walker – Platinum Label
Art Direction, advertising, stills, motion
Johnnie Walker – Gold Label

Johnnie Walker – Gold Label
Art Direction, advertising, stills, motion
Reebok in Times Square

Reebok in Times Square
Advertising Campaign
Solarglide – adidas London Flagship

Solarglide – adidas London Flagship
Retail Activation
adidas Predator x Swarovski

adidas Predator x Swarovski
Retail Activation
Reebok Reserve – 2021

Reebok Reserve – 2021
Reebok Reserve – 2022

Reebok Reserve – 2022
Reebok 3D OP.98

Reebok 3D OP.98
Brand Campaign
Reebok 3D OP.LITE

Reebok 3D OP.LITE
Brand Campaign
Reebok 3D OP.IP

Reebok 3D OP.IP
Brand Campaign
Reebok – NBA All Star Event [2022]

Reebok – NBA All Star Event [2022]
Reebok x Nerf

Reebok x Nerf
adidas Originals – Superstar (JD)

adidas Originals – Superstar (JD)
Brand Campaign
adidas Originals – ZX750_HD

adidas Originals – ZX750_HD
Retail Campaign
Reebok – Inventors of the Split

Reebok – Inventors of the Split
Graphic Design
Reebok x Eames – LA – Friends & Family Dinner

Reebok x Eames – LA – Friends & Family Dinner
Launch Activation Event
Reebok x Eames – END & Footpatrol

Reebok x Eames – END & Footpatrol
Retail Activation
Reebok Performance

Reebok Performance
Reebok Editorial

Reebok Editorial
Reebok x Prince

Reebok x Prince
Reebok x Ghostbusters

Reebok x Ghostbusters
Reebok x Power Rangers

Reebok x Power Rangers
Red Bull – Quicksand

Red Bull – Quicksand
Brand Identity
Red Bull – Timelaps

Red Bull – Timelaps
Visual Identity
Reebok x Eames – NYC – Drop 2 Launch

Reebok x Eames – NYC – Drop 2 Launch
Launch Activation Event
Red Bull – Playmaker

Red Bull – Playmaker
Branding
Red Bull – Amaphiko

Red Bull – Amaphiko
Campaign
Red Bull – Gaming Sphere

Red Bull – Gaming Sphere
Brand Identity
Reebok x Jelly Belly

Reebok x Jelly Belly
Reebok x Keith Haring

Reebok x Keith Haring
Reebok x adidas Originals – ZX Fury

Reebok x adidas Originals – ZX Fury
Jacamo

Jacamo
Graphic design, art direction, branding
OFFSPRING Community x Reebok

OFFSPRING Community x Reebok
Saints x Under Armour

Saints x Under Armour
Kit Launch
JW Lees – Beer Rebrand

JW Lees – Beer Rebrand
Branding, typography, illustration
Nescafe Cold Brew Coffee

Nescafe Cold Brew Coffee
Branding
Reebok x Kung Fu Panda

Reebok x Kung Fu Panda
Reebok x Jurassic Park [Pitch]

Reebok x Jurassic Park [Pitch]
Reebok x Candy Land

Reebok x Candy Land
Umbro – Medusae II (Teaser)

Umbro – Medusae II (Teaser)
Film, motion, art direction
Umbro – Velocita 3

Umbro – Velocita 3
Typography, graphic design
Blacks: Life Outdoors

Blacks: Life Outdoors
App Design
Supply & Demand, New York

Supply & Demand, New York
Digital Design
Charalambous Basketball Memorial Identity

Charalambous Basketball Memorial Identity
Branding
BCAA Energy

BCAA Energy
Branding
JD Sports Website

JD Sports Website
Digital Design
JD Sports App Design

JD Sports App Design
App & Mobile Design
JD Unrivalled: Blog

JD Unrivalled: Blog
Digital Design
Undisputed King Of Trainers

Undisputed King Of Trainers
Digital Design
JD Photography

JD Photography
Art Direction, photography
Nifty-50

Nifty-50
Design, print, poster, illustration
Various logos and wordmarks

Various logos and wordmarks
Logos & Branding
Scotts

Scotts
Digital Design
Turnstyle

Turnstyle
Branding & Digital Design
First Transpennine Express

First Transpennine Express
Press, Digital & Illustration
Fentimans

Fentimans
Digital Design
Manchester United

Manchester United
Art Direction & Design
Original Source: Cycle Jerseys

Original Source: Cycle Jerseys
Cycle Jerseys
TBWA\ Typography

TBWA\ Typography
Typography
EA Games

EA Games
Digital Design
International Women’s Day

International Women’s Day
Identity
Invite

Invite
Typography
SAALBACH

SAALBACH
Austria 2020
CARVOEIRO

CARVOEIRO
Portugal 2019
TAVIRA

TAVIRA
Portugal 2019
PRAGUE

PRAGUE
Czech Republic 2019
BRATISLAVA

BRATISLAVA
Slovakia 2019
VIENNA

VIENNA
Austria 2019
LES 3 VALLÉES

LES 3 VALLÉES
France 2019
CHICAGO

CHICAGO
USA 2018
ALBERTA & JASPER

ALBERTA & JASPER
Canada 2018
VANCOUVER

VANCOUVER
Canada 2018
ST. PETERSBURG

ST. PETERSBURG
Russia World Cup 2018
MOSCOW

MOSCOW
Russia World Cup 2018
BARCELONA – FOOTBALL & F1

BARCELONA – FOOTBALL & F1
Spain May & Sept 2018
BARCELONA

BARCELONA
Spain May 2018
MORZINE

MORZINE
France, New Year 2017/8
LISBON

LISBON
Portugal 2017
HAMBURG

HAMBURG
Germany 2016
F1 HUNGARIAN GP 2016 & BUDAPEST

F1 HUNGARIAN GP 2016 & BUDAPEST
Hungary 2016
MADRID

MADRID
Spain 2016
CHAMONIX

CHAMONIX
France 2016
VENICE

VENICE
Italy 2015
KITZBUHEL

KITZBUHEL
Austria 2015
KRAKOW

KRAKOW
Poland 2015
DAY 1 – TRAVEL, SHINKANSEN & NAGOYA

DAY 1 – TRAVEL, SHINKANSEN & NAGOYA
Japan 2014
DAY 2 – SUZUKA, F1 QUALIFYING & NAGOYA

DAY 2 – SUZUKA, F1 QUALIFYING & NAGOYA
Japan 2014
DAY 3 – SUZUKA RACEDAY & MY NAGOYA BIRTHDAY

DAY 3 – SUZUKA RACEDAY & MY NAGOYA BIRTHDAY
Japan 2014
DAY 4 – NAGOYA TO SHINJUKU

DAY 4 – NAGOYA TO SHINJUKU
Japan 2014
DAY 5 – UENO, ASAKUSA & LOST IN TRANSLATION

DAY 5 – UENO, ASAKUSA & LOST IN TRANSLATION
Japan 2014
DAY 6 – SHINJUKU TO SHIBUYA

DAY 6 – SHINJUKU TO SHIBUYA
Japan 2014
DAY 7 – TSUJIKI, GINZA & EBISU

DAY 7 – TSUJIKI, GINZA & EBISU
Japan 2014
DAY 8 – MEIJI JINGU, HARAJUKU & SHIBUYA

DAY 8 – MEIJI JINGU, HARAJUKU & SHIBUYA
Japan 2014
DAY 9 – AKIHABRA, ROPPONGI & MIDTOWN

DAY 9 – AKIHABRA, ROPPONGI & MIDTOWN
Japan 2014
DAY 10 – MIYAJIMA ISLAND

DAY 10 – MIYAJIMA ISLAND
Japan 2014
DAY 11 – HIROSHIMA & KYOTO

DAY 11 – HIROSHIMA & KYOTO
Japan 2014
DAY 12 – KYOTO (KIYOMIZU-DERA & FUSHIMI INARI)

DAY 12 – KYOTO (KIYOMIZU-DERA & FUSHIMI INARI)
Japan 2014
DAY 13 – KYOTO (ARASHIYAMA & GOLDEN PAVILION)

DAY 13 – KYOTO (ARASHIYAMA & GOLDEN PAVILION)
Japan 2014
DAY 14 – OSAKA

DAY 14 – OSAKA
Japan 2014
DAY 15 – OSAKA

DAY 15 – OSAKA
Japan 2014
HORIZON FESTIVAL, BANSKO

HORIZON FESTIVAL, BANSKO
Bulgaria 2014
COPENHAGEN

COPENHAGEN
Denmark 2013
A WEEK IN MADEIRA

A WEEK IN MADEIRA
Portugal 2013
PARIS

PARIS
France 2012
NEW YORK

NEW YORK
USA 2012
LAS VEGAS & GRAND CANYON

LAS VEGAS & GRAND CANYON
USA 2012
SAN FRANCISCO

SAN FRANCISCO
USA 2012
F1 BRITISH GRAND PRIX

F1 BRITISH GRAND PRIX
Silverstone 2012

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All Posts in Manchester

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September 3, 2024 - No Comments!

SUDU brand launch ad campaign – There are no finish lines

Earlier this year we worked on the launch of new sports brand SUDU. At Serotonin we helped develop three brand films and an OOH campaign, a well as the ongoing social campaigns.

From storyboarding, art direction and final design, the aim was to create a compelling narrative…

A journey, grounded in authenticity, with a raw-ness, a realness that lands the new brand firmly in the active landscape. 

We did this by showing the product in exciting and dynamic ways, across multiple situations, locations and uses... it's time to respect the resilant... there are no finish lines.

Focusing on three product categories, road, track and trail, the concept celebrates the everyday-heroes that respect the work and put the in the hard-yards when everyone else is still asleep.

 

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August 8, 2024 - No Comments!

Sweet Dreams are made of… chicken

A few weeks ago I took the Serotonin creative team on a little trip out of the office for an afternoon of culture, creativity and fried chicken with visit to the surreal world of a fading fast-food empire and an interactive adventure that mixes cinema and animation...

Sweet Dreams is an immersive adventure that transports you into the world of the Real Good Chicken Company, created by award-winning artist collective Marshmallow Laser Feast and illustrated by French artist mcbess (big fan).

From factory button pusher to funeral guest, the experience really touches all the senses.

All in, it was nice to get out of the studio for half-a-day and immerse ourselves in brand storytelling, pop-culture, design and cultural satire of the food & advertising industry.

Check out my photojournal from the visit

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August 30, 2024 - No Comments!

Flying high with Serotonin Airways

I created some illustrations (which got turned into awesome little animations) for a DOOH campaign located in the terminal at Manchester airport. The four illustrations are were created to welcome home and wave-off passengers as they pass through the terminal building, as well as celebrate the agency, our offering and the fine city we call home.

The ads are running for two weeks.

STORYBOARD/STYLE FRAMES BELOW:

 

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June 29, 2024 - No Comments!

Create Brave

Create Brave event one in the (tote) bag! Great to have worked on the launch of the Create Brave concept and series. Fun times working on the brand identity, posters and the event photography.

Event one well was definitely a success, a great turnout and Allie Bailey @ab_runs was super engaging and inspiring. Excited for the next one. There is no wall!

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November 8, 2022 - No Comments!

Manchester Art Fair

Friday night art fair launch party action down at Manchester Central. Some great artists on display from across the country and beyond.

 

Highlights for me were the Orbis Community. A not-for-profit Community based in Gateshead. It was great chatting to one of their board members and learning about their collective. I particularly loved the work of Adam Pointer, Rock and Rose and Helen McClafferty.

 

 

A few photos from the fair are below, with some more over on my photojournal.

 

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October 13, 2022 - No Comments!

Castlefield Viaduct

Last month I was lucky enough to have been  given a private tour of the striking Victorian-era steel Castlefield viaduct.


Built in 1892, the Castlefield Viaduct is a core part of Manchester's remarkable industrial heritage. It has been abandoned since the 60’s but the National Trust have been bringing it back to life, creating Manchester’s own green ‘sky park’.

I'd definitely recommend giving it a visit and supporting the project, you can sign up for free tickets here: nationaltrust.org.uk/castlefield-viaduct 

A few of my photos are below, but check out some more on my photojournal

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August 6, 2022 - No Comments!

Meeting The Shoe Maker

It was a real privilege yesterday to get to meet Joe Foster, founder of Reebok and hear his story first hand (particularly after having worked so much on Reebok campaigns and launches over the last few years) about how he created a sportswear brand that has been sold twice now for a total value of over £6 billion!

 

What a legend!

Whalley based Lanx shoes hosted the event as part of their first Creators weekend. I've been aware of the brand and it was cool to meet Marco and his team at Lanx HQ. Proper sound guys making proper shoes. Great to meet people passionate about their craft.

 

Check out my photojournal for some more photos from the evening.

 

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May 10, 2022 - No Comments!

Rising Up

Big news... so six weeks ago I started a new chapter in my career and made the move to Rise at Seven, joining in a newly created role as Head of Design. It was an opportunity I simply couldn't turn down, especially when the the founder says things like the quote below to the press.

"There weren’t many people in the world that we felt could do the job we’ve brought Ben in for, his background in fashion, product design and concept art design makes him the perfect leader for the Rise at Seven brand and our growing studio,” said Carrie Rose, CEO and Co-Founder of Rise at Seven.

“I’m excited to see how he can use his extensive background to scale our studio offering to be executed by the biggest and brightest team of creatives in the industry."

Such incredible words are truly humbling and I'm excited at whats to come in this new adventure!

You can read more about my new role on some seriously legit news sites (which is pretty surreal) - as well as more of my awkward posing on; Campaign Mag, Prolific North, PR Week, and Business Desk amongst others...

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