Work:

Reebok in Times Square

Background.
Launch the Pump Omni with digital an OOH campaign.

Agency.
IMA

Client.
Reebok Basetball

Role.
Design Director, and sole creative.
Working with the IMA NYC client services team.

REEBOK X JOSH RICHARDSON

PUMP OMNI CAMPAIGN

Great to see some of my work appearing twice now on the
famous giant screens of NYC’s Times Square. Bucket list stuff!

This was work from the end of 2021 shot in Boston by
NYC/LA based photographer Edward Grams.

The campaign was for the Reebok Pump Omni and
Footlocker featuring the then Boston Celtics NBA player
and now San Antonio Spurs hero Josh Richardson.

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