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Brief.
Create the launch campaign for the adidas Superstar trainer release for JD Sports.
Deliverables included OOH key visual(s), as well as instore and online experiences.
Agency.
Intermarketing
Client.
adidas Originals
Role.
Working as Design Director and creative lead alongside and alternating with fellow Design Director Ed Chandler for this JD Sports focused release.
SUPERSTAR
2020
Half a century of success, a five decade journey that’s seen a basketball pioneer become street culture’s signature shoe.
Position Superstar as the chosen shoe of change makers past, present and future.
CHANGE IS A TEAM SPORT
