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Brief.
Celebrate the launch of the highly anticipated long-term and much hyped Reebok x Eames partnership.
How.
We created a special event hosted by the Eames Family & Eames Foundation. An exclusive cocktail reception and dinner in the meadow at the iconic Eames house in LA, which after months of meticulous planning came to life on October 14, 2021.
Agency.
IMA
Client.
Reebok
Role.
Working as Design Director and lead creative. I lead the project from start to finish alongside Strategy Director Jonathan Gogel - with both of us leading from pitch win to project realisation, with incredible support from Account Directors Lucy Tant, Chloe Sharp and Jason Newman.
“IMA TEAM,
Last night’s evening was so incredibly beautiful and special for all who attended thanks to your careful planning, thoughtful design, appropriate contacts, attention to detail and the passion poured into this once in a lifetime moment.
Thank you for being such tremendous partners.
You ALL did a phenomenal job.
I feel so lucky to have been a part of such a special moment.
So much love for this team!”
