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Background.
A double drop collection and collaboration between Reebok and the Ghostbusters franchise, featuring silhouettes inspired by classic scenes, characters and moments - as well as footwear worn in the films by the protaoganists.
Agency.
IMA
Client.
Reebok Classic
Sony
Role.
Design Director, and Reebok brand guardian leading the IMA creative team on Reebok projects.
REEBOK X GHOST BUSTERS
BUST IT UP!
A SNEAKER COLLAB CREATED FOR THE GHOSTBUSTERS FRANCHISE.
THE VISUALS TAKE REFERENCE FROM CLASSIC MOMENTS FROM THE MOVIES WITH A PLAYFUL TWIST, SOME FUN EASTER EGGS AND SOME FUTURE CLASSIC MOMENTS FROM THE LATEST SEQUEL GHOSTBUSTERS: AFTERLIFE.
